Programme - “Trendwatching Solar Energy”
08:30
Registration and coffee
09:10
Opening Conference by Chairman

Session I: Overview
09:30
The government as a catalyst for market growth?
What are the concrete targets of the government for solar energy? How will these goals be reached? What does the future for the FiT and ROC schemes look like? Which expectations are there with regards to the European anti-dumping measures?
Gregory Barker - Minister, Department of Energy & Climate Change
10:00
Solar Energy can be half as cheap
Citigroup predicts that the cost price of solar panels will be $0,25/Wp by 2020. Where in the value chain can the costs be pushed down further? What are the cost trends in the international PV industry? What does this mean for the British PV market? How will the price of solar energy develop in the next 3 years?
Henning Wicht - Senior Director & Principal Analyst, iSuppli
10:30
The fifth largest market in the world; what’s next?
Overview of statistics, solar initiatives and trends in the British PV market.
Reza Shaybani - Chairman, BPVA

10:55
Coffee break
- Meet the exhibiting sponsors and share your strategic insights with the other participating market leaders and the speakers.

Session II: DEVELOPING THE SEGMENTS
11:40
Will PV grow as fast as the internet?
- The driver for consumers and the residential segment
12:00
Harvesting solar energy: Why solar is more interesting for farmers than agricultural business
What does the business case for a farmer look like and what is the market potential?
Jonathan Scurlock - Chief Adviser, Renewable Energy and Climate Change, National Farmers' Union of England and Wales
12:20
Turning green fields blue: Why do power plants make sense in the UK
What does the business model for large scale ground based PV power plants look like under the new ROC scheme in 2014?
Anton Milner - Managing Director, IB Vogt
12:40
Networking lunch
- The optimal networking platform for all participants. The buffet lunch is the ideal moment to meet the sponsors, share your knowledge and meet your future business partners.
14:10
Why big corporates do solar
What is driving the corporates? What does the business case look like for a commercial PV roof project?
Nick Boyle - CEO, Lightsource Renewable Energy

Session III: TRENDING TOPICS
14:30
The end of the current business model of energy utilities
- How can utilities market solar-based power offers to end-customers?
- How could the utility charge the use of solar energy and grid connection?
- What can be learned from transitions in the telecom industry?
- How will this impact solar energy application?
- Smart ideas for an energy utility business model based on large scale solar
Ruggero Schleicher-Tappeser - Independent utility strategy expert
14:55
Why big money is going solar
The vision on solar financing
Thierry Lepercq - Chairman, Solairedirect
15:20
Tea break

Session IV: VISION AND INSPIRATION
16:05
The rooftop revolution; solar as economic opportunity, bigger than Google
Danny Kennedy is the founder of America’s fastest growing PV leasing company: Sungevity and one of the few real solar guru’s. Danny recently published his book: “The Rooftop Revolution”. He sees solar energy as THE economic opportunity of this century. “Bigger than Google.” What’s his vision on international market developments?
Danny Kennedy - President, Sungevity
16:30
They will be knocking on your doors
The triple crunch theory and why customers will line up for solar.
Jeremy Leggett - Chairman, Solarcentury
16:55
The Impact Economy; solar 2.0
‘Solar energy is a bubble... and I love bubbles!`
Jigar Shah - CEO, Jigar Shah Consulting

17:20
Final closing words and start of informal networking drinks
- Meet the exhibiting sponsors and share your strategic insights with the other participating market leaders and the speakers.


